Over the last week or so, I started feeling like I'm not cut out for agency life - the pace is incredibly fast, the deadlines can be very tight, and there isn't a whole lot of hand holding. In fact, a lot of the feedback I have been getting is good, but there always seems to be room for improvement.
Well, a couple of days ago I woke up to find this post by Seth:
The feedback you've been waiting for
"You did a great job. This is exactly what I was hoping for. I wouldn't change a thing. You completely nailed it, it's fabulous."
Of course, that's not feedback, really. It's applause.
Applause is great. We all need more of it.
But if you want to improve, you should actively seek feedback. And that feedback, if it's more than just carping, will be constructive. It will clearly and generously lay out ways you can more effectively delight your customers and create a remarkable experience that leads to ever more customers.
If you're afraid of that feedback, it's probably not going to arrive as often as you'd like it to. On the other hand, if you embrace it as the gift it can be, you may decide to go looking for it.
Empty criticism and snark does no one any good. But genuine, useful, insightful feedback is a priceless gift.
Applause is good too.
Yes, feedback is a good thing and I need to remember that! If people are taking the time to critique you, they feel like it's worth their time to help you improve and that's great!
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